soraya kardi

my universe

Your journey begins at pre-birth, where you inherit certain personality and temperamental traits. Between the time you are born and up until you are about 21, in my case 25, many factors impact your life and attitude towards it. Your environment, your word expression, your adult acceptance – or lack thereof, your self-image, your exposure to new experiences, your peers and your physical appearance, just to name a few. But you go about your life not understanding how life’s determinants become the formation of your priorities, beliefs, attitudes, interests and philosophies. You have been conditioned.

April 1, 2019, was the day I woke up and began to understand there was a purpose far greater than the pain I was constantly running from. No matter how much I ran, my reality was always keeping pace to where I was at. I had completely lost sight of who I really was. The most painful moments of my life, that I was so afraid to face, became the seeds to my authentic self. My experiences and losses became my teachers, and today, I can truly tell you, I am so blessed to have gone through them. I have spent the last year and a half diving into things that feed my soul and align with my values, and it’s just the beginning. I have put in major work, let go of my past belief systems, and have taken my power back, and that’s why I can talk to you with complete confidence.

my story

The one constant in my life, has been my most cherished treasure of all, my family. If it wasn’t for their support, love and belief in me, I don’t know if I would have made it to where I am today. Education was something they really pushed on my siblings and I, and it has put me in line with opportunities I have only dreamed of. I have reached my final year at Capilano University with a Bachelors of Business Degree and a concentration in Accounting. I have worked as a bookkeeper for a handful of amazing clients along the way, gained over 10 years of customer service experience, while also learning full cycle accounting with an amazing company. The more I explore the world of finance and investing, the deeper I want to go, and I want to bring you all on the journey with me.

my dream

has been to cultivate a state-of-the-art platform dedicated towards educating, inspiring and providing immense value to whomever is ready to take the leap. I am dedicated to being a life-long learner and believe that knowledge is truly power. So, I am here to be a cascade of wisdom, on your path to financial literacy and personal fulfillment.


 Community Love

She’s tenacious, diligent and follows up very well when completing important business

 I needed someone who would be on top of their game and able to meet the unreasonable requests I often make. Soraya is just that


“Soraya is a small buisness owner’s savior”

“There was so much weight lifted off my shoulders once she took over my books. Now I can focus on more result producing activities and not stress over if I’m doing this stuff right”


“One of the best investments for my business”

Even with our complex business model, Soraya was able to make sense out of our numbers and provide comprehensive reports that were both accurate and easy to understand.


“A true professional”

“Soraya is a critical part of my team as I build my startup.  She’s a rockstar at what she does; diligent and detail oriented, down to the penny